Identified retail industry concentration as the key attrition driver behind 30% of net membership loss in the National Accounts segment, and built a monitoring dashboard that directly informed targeted member outreach campaigns.

Built cohort dashboards in Looker tracking provider insurance adoption and mapped proxy networks to payer-defined networks in Snowflake, surfacing opportunities to reduce booking friction and expand marketplace supply.

Analyzed 1B+ Yellow Taxi trip records to model citywide travel demand, informing fare adjustments that contributed to a 33% increase in driver income, the first rate hike in a decade. Contributed to Charged Up!, the agency's roadmap to electrify 100,000+ licensed vehicles by 2030.